Capítulo III _ Cinema - Comunicação

Fora do Grid: o lado digital da série Drive to Survive

Eduarda Cantaluppi
Universidade Presbiteriana Mackenzie, Brasil
Glaucia Eneida Davino
Instituto de Artes - UNESP, Brasil
AVANCA | CINEMA 2021
N.º 12 (2021)
Publicado 2021-10-25
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Resumo

Alongside, Cinema and Motor Racing are little more than a hundred years old and they are the fruit of the industrial era when mechanical devices transformed the way of perceiving and understanding the world. In this short historical trajectory, both became entertainment attractions, establishing vigorous audiences around the world, creating characters, stories and legends. To go back through this period of industrial innovations is to be able to perceive the spirit of that time that led Walter Benjamin to oppose art to new expressive formats and led art to admire and speculate men in the world of speed. The transformations of the 21st century have put us definitively in the universe of networks, streaming and innovations of languages descended from those that preceded them. Entertainment consumption grew and diversified. Over time, fictional films and documentaries about motorsport disputes were produced. This essay aims to reflect on the documentary production of the series Formula1® Drive to Survive (2019- ) which shows events lived behind the scenes during the Formula 1 World Championships. As a reflection of our time, it was produced and distributed in streaming by Netflix. The essay is based on the tripod articulating cinematography (documentary), the motorsport spectacle, sometimes it is mediated by cinematography and the participation of users of social networks that relate reality to the series, through digital data collection. Our goal is to present an outline of this dialogue.

Palavras-chave Conduzir para sobreviver, Streaming, Redes Sociais, Recolha de dados, Automobilismo.
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Creative Commons License

Este trabalho encontra-se publicado com a Licença Internacional Creative Commons Atribuição 4.0.

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