Capítulo I _ Cinema – Arte

Construção de personagens femininos e universos transmídia – um método para a criação do case “Medusas” na franquia The Rotfather

Isabel Cristina Fontão
Universidade Federal de Santa Catarina, Brasil
Mônica Stein
Universidade Federal de Santa Catarina, Brasil
AVANCA | CINEMA 2020
N.º 11 (2020)
Publicado 2020-10-14
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Resumo

This paper presents the creation of female characters and transmedia universes, adapting the Double Diamond Method from Design Council to create three concepts of female characters for “Medusas” story from The Rotfather Franchise. Based on the narrative and psychological profiles created by G2E [Education and Entertainment Research Group], structures the creative process in the four steps of the method - Discover, Define, Develop, and Deliver – presenting a humanized and feminist female representation that prioritizes nuances of their personalities. Within the creative process, this paper presents the alternatives created until the final visual conception of each character for the story that takes place in 1898.

Palavras-chave Filmes, Personagens Femininos, Transmídia Franchise, Método Double Diamond, The Rotfather.
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Creative Commons License

Este trabalho encontra-se publicado com a Licença Internacional Creative Commons Atribuição 4.0.

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