Resumo

This article narrates the process of conception, visual development, and art direction of the 2D animated short film Windows, especially describing and reflecting upon the visual choices adopted during the production. It discusses the objective behind these choices and how they affect the interpretation of the film, especially the use of colours and their change throughout the narrative. The article begins by presenting the objectives of the intended visuality of the story, what is sought after in the designs and what those choices should represent within the narrative. Then, we explore the design of the characters and background, focusing specially on the  colour choices used to represent each of the protagonists. The text then expands further on the concept of colour, analysing how it’s use evolves throughout the animation, with the colour script, and reflecting especially on how some colours “infiltrate” the backgrounds at specific points of the story, representing the narrative expansion of the character associated with said color and bringing forth the emotion that they are feeling. Finally, the symbology of the spring in the film’s story is discussed, retelling how this concept is visually represented in the film, both through colour and in the design of the characters themselves. The text concludes by reflecting on the relevance of the choices made and the relationship that the team had with the short film throughout its production.